Client stories
What marketing teams say after commissioning seasonal campaign performance charts from our London studio.
“They rebuilt our Christmas channel charts so the board stopped arguing about which number was ‘official’. Still wish we had booked them two weeks earlier — the first draft landed right as our retailer call moved forward.”
“The mid-season session was blunt in a useful way. Their pacing chart showed email carrying more than paid social for three straight weeks, which none of our weekly slides had made obvious.”
“We asked for a custom brief on a regional Autumn rollout. The four posters shared one legend, so store managers finally compared like with like. Captions were short enough for the morning huddle.”
“Not the flashiest colour choices — they refused our neon brand palette for accessibility — but the Spring year-on-year baseline finally matched finance. That alone saved the wash-up meeting.”
Extended story: Holiday wash-up, national beauty retailer
A national beauty retailer arrived in early January with six versions of “the Christmas chart.” Paid media, CRM, and retail media each used different attribution windows. ValleyCore System locked a single window with finance, redrew eight wall charts, and wrote a one-page readout naming three channels that over-indexed on gift sets.
The board pack used our slide inserts without further redraws. The marketing director noted the only friction was waiting for CRM extracts that arrived two days late — the studio paused the clock rather than inventing figures.
Extended story: Summer festival promo, drinks brand
A drinks brand mid-festival season needed a reallocation shortlist before the final two weekends. During a half-day Mid-Season Review Session we printed pacing boards overnight and walked the team through underperforming outdoor placements versus high-performing retailer sampling days. They shifted budget the same afternoon; we were not retained for buying, only for the charts and shortlist.